The success of a scenario or set of scenarios is not evaluated by whether these situations occur in the future, but rather on whether they influence the strategies and choices of today. Sometimes the most significant scenario is, in hindsight, the one we manage to avoid.
In developing scenarios, we create a common language that allows us to talk about the challenges of the present and the future. Based on this conversation, we can make choices and form strategic alliances that allow us to promote the future reality that we desire.
Reflect, dialogue, act.
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